Ssamzi, the fashion design company specializing in leather goods, introduced a leather purse with folk paintings of Hyewon Shin Yoon-bok on December 20. The purse will be put out for sale only at the company store at the Lotte Department Store at Sogong-dong and will be sold in other branches nationwide in response to the customers reactions. The price ranges from 270,000 won to 290,000 won.